Facility Focus - Rebranding Questionnaire

Please answer all questions to the best of your ability. These questions help with developing your brand and website.

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Full Company Name

Company Phone

What is the name you would like featured in the logo?

What products or services do you offer?

What is your target audience? (age, gender, interests, location, etc.)

What do you like or dislike about your current logo and brand identity?

Please list any brand guidelines (fonts, colors, styles) that should be retained or referenced?

How would you describe your brand’s personality in 2-3 adjectives? (e.g., professional, fun, innovative, traditional)

Are there any brands or logos you admire? If so, what do you like about them?

Do you have any specific ideas or elements you want included in the logo? (e.g., icons, symbols, fonts, colors)

Are there any specific colors you want or do not want in the logo?

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